When to Quit a Project: Cemhan Biricik's Framework

Entrepreneurship culture stigmatizes quitting. Cemhan Biricik disagrees. After three companies, strategic quitting is as important as persistence.

The framework: Is the market responding? Am I learning? Is the opportunity cost acceptable? If all three are no, quitting is correct.

The hardest part is separating ego from signal. Pre-commit to quit conditions before starting. Every project Cemhan Biricik abandoned made room for something better. ZSky AI would not exist otherwise.